Abstract circuit board pattern with teal lines and circular nodes, located in the top right corner on a transparent background.
CP Toys logo with stylized pink hand icon next to text.

Matching toys to a child’s therapy goals is now easier than ever

Person using a smartphone app for shopping while seated with a glass of water and paper on a wooden table nearby.

Outline of a light bulb with rays

Problem

The founder of CPToys, an occupational therapist, identified a need to enhance therapeutic outcomes for children with cerebral palsy. The challenge was making it easier for therapists to prescribe and parents to buy (and trade) toys that could be integrated into a child’s therapy routine at home. There were no existing solutions that looked at the problem from this practical point of view.

Child playing with colorful toy baskets at a table.
Icon of two hands gripping each other in support, with rays emanating around them.

Solution

We partnered with the founder as he completed the Remarkable accelerator program and collaborated to transform CPToys from a standard e-commerce store into a dynamic, multi-sided portal. This new platform catered to both therapists and families, making it simpler for therapists to prescribe and for families to access the right therapeutic tools. Additionally, we worked with the founder to implement a toy swap feature, encouraging parents to support each other and help reduce waste by exchanging toys.

Hand holding a heart with connected nodes, symbolic of social media or networking.

Results

The reimagined platform has attracted a growing customer base, including families and therapists across Australia, the UK, EU, and Canada. The therapeutic success of the platform has also led to multiple successful grant applications, further validating the positive impact of the CPToys approach.

Book a Discovery Call With Us TODAY

Book a Discovery Call With Us TODAY

Tablet displaying a guide titled "Make Your Tech Investment Count: 10 Questions to Ask Your Development Team" by Digital Purpose, with a pen and notebook beside it.

Unlock Your Free Guide to Making Your Tech Investment Count!

Are you navigating the challenges of turning your vision into a successful digital product? Download our exclusive guide packed with actionable insights, expert tips, and proven strategies to avoid costly mistakes and get your product market-ready.

Our Ten Questions to Ask Your Development Team is an essential guide for all founders, program leaders and change-makers thinking about or ready to build their digital product. 

Enter your email below to get your free copy now!